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Podcast Episode 09 – My Interview With Craig Schwartz

Craig SchwartzIn episode 9 of the Pete on Software Podcast, I interviewed Craig Schwartz. Craig is the owner and principal at Gecko Jones, a marketing and product management company whose main goal is helping your organization to reach the next level.

It was kind of interesting how I even got the interview. In Episode 6 of the podcast, I reviewed the Choose Yourself book by James Altucher. I tweeted out the podcast and James was kind enough to RT me. On that show, I put out a call for ideas or volunteers for interviews and Craig stepped up. That is the power of social media at work right there!

In the episode, I talk to Craig about product planning and marketing. We not only talk about how to know if you have a viable product and how to promote it, but we also talk about self-promotion and how to get along better with the “creatives” over in marketing.

If you haven’t already listened, check it out. It will definitely help you be a more well-rounded developer!

Decision by Procrastination

Decisions, DecisionsToo many times I see indecisive people put off making a determination because they are too scared to make the call. However, as the Rush song goes, “If you choose not to decide, you still have made a choice”. If you put off making a decision long enough, you end up with the status quo or the decision of least resistance.

I do know someone who uses that to their advantage and allows certain decisions to be delayed, knowing that they will ultimately not get made, and that the hare-brained plan will end up never taking off.

Don’t let that be you. Don’t live your life on the path of least resistance.

There is something to be said for making sure you have enough information to judge wisely, but more often than not indecision is about fear. Consider the data, think about the options and tradeoffs, include your experience and the experience of those on your team, and “shoot the three”.

Programming is Not a Zero Sum Game

Zero Sum GameSimply put, a Zero Sum Game is a situation where in order for one person to win, another person has to lose. Or, in order for someone to gain something, someone has to lose that thing. Think about poker. In order for you to increase your chips, you have to win them from the other players, decreasing their earnings. At the tournament level, the game ends when one player has everything and everyone else has nothing.

It seems that a lot of people try to treat programming/technology like that. I know the counter argument to that is that I’m blind and crazy. Haven’t I seen blogs and been to conferences and user groups? People are sharing knowledge all of the time. That is true and that is great. Unfortunately, those people aren’t even close to the majority of developers. The majority are the Dark Matter Developers, and they are what is out there*. Additionally, this kind of selfish behavior I’m describing has shown itself to be human nature in all areas of the workplace.

No matter what the industry, people are often reluctant to share knowledge with others. Sometimes they are afraid that if someone else knows how to do “their thing”, that they will be easily replaced by someone else – probably someone else making less. The key is that if you can be replaced over one or two things, you have larger issues. If someone else knows how to do the thing that you are holding on to, that frees you up to learn something else and grow your skills and your worth to the organization. If nothing else, the act of teaching something to another person will build your own “instruction skill”. Being willing to always teach others also makes you more valuable to your employer because it shows that you are a team player.

Besides job insecurities, another thing that will keep developers from sharing their knowledge is that they like being the only one to know things. I’ve met several people that fit this bill and I’m ashamed to admit that 15 years ago, I fit this bill. This one is pure ego and sadly, our community is known for some very big egos. If you are holding on to knowledge because you like being the keeper of that knowledge, you need to let that go.

When you were first learning, someone had to teach you. Even if you were “self taught”, you most likely read manuals/documentation, books, blog posts, Stack Overflow, attended conferences, user groups, etc. Most people did not gain their entire technology education by hacking around and figuring out 100% of things for themselves and never learning from anyone. I would wager money that if such a person existed, their code would be full of bugs, security holes, and performance issues because they’ve never learned what hundreds of thousands of “thought hours” have worked through.

If you learned from someone, teach someone else. Pay it forward. Pass it on. Give back. Mentor someone. Whatever you need to hear to get you motivated, hear it and act. Helping others ultimately helps you. If you’ll allow me one last cliche, “a rising tide lifts all boats”.

* Incidentally, I realize that this post may very well be preaching to the choir, since these Dark Matter Developers would probably not be reading this. My hope is that this post can be instructive, or at least serve as a reminder as you are out in the world to help recognize your own bias as well as the biases of those around you.

That’s Why They Hired You

Frustration!I think that we’ve all been to the place of being frustrated at work. There are lots of sources of frustration, but today I want to talk about a specific kind of situation.

If you’ve ever been a consultant – either for yourself or others – you may have gotten the chance to work on a large project rather than a staff augmentation role. There are basically two reasons that a company would hire a consulting company to tackle a project for them. Either their plate is too full to perform the strategic work or they do not have the proficiencies in their staff to tackle the project. Honestly, most interesting projects fall into that latter category. And *that* is what I want to talk about today.

To win the project, you probably responded to an RFP and you had to demonstrate your experience and proficiencies with the technologies at hand. You may have had to be interviewed and show prior work, proving that you didn’t just Google the thing on the way over. Basically, you are the closest thing to an expert in this area that the company has contact with. Since you are the chosen one, you should be able to just come in there and do your thing, right? Surely, they won’t have any opinions on technologies that they are entirely unfamiliar with?

Of course not and of course they do.

I’ve been on a few projects where the consulting company was brining entirely new expertise into an organization. That never stopped that organization from asking questions… and they should ask questions. Where the frustration arises is when you make a thoughtful and careful decision, write a recommendation showing why you went that way and you still have to defend it. Not against solid questions that you forgot or didn’t think to address in your recommendation, but questions that come about because someone with a lofty title Googled “{insert technology} sucks” and just read you objections to the technology.

Those discussions can be fun, but not when the antagonist can never take the discussion beyond the surface because that’s all of the research that they put into the topic. Here is an absurd (made up) example of what I mean:

Sample Conversation:

Them: “Why don’t you use MongoDB, I heard it was Web Scale?”
Me: “The requirements call for this application to be used by your accounting department, which consists of 8 people.”
Them: “But, what if we want to put this in the Cloud to make it Web Scale?”
Me: “None of your systems that this needs to talk to are Internet-facing and you have a corporate restriction against having point-to-point VPN connections with machines that you don’t control or machines that aren’t in CISP certified data centers.”
Them: “Fine, why can’t we run MongoDB locally.”
Me: “You could, but your entire organization runs on Oracle. Why wouldn’t we just put the 3 tables we need into your existing database, saving costs, implementation time, etc etc?”
Them: “I don’t understand why kind of consultant you are if you are if you are afraid of modern technology.”

And… scene.

Fortunately, I haven’t had exactly that conversation, but I’ve had some conversations that make about that much sense and have been accused of worse. It is very easy to get frustrated at that point. But, I’ve found that it is best to take a step back when this happens. Why are you expecting them to ask you questions like they are an expert when they brought you in to be an expert? They are asking questions about an unknown thing because they are curious, or because their butt is on the line if you mess up, or just because they want to do “due diligence”.

Remember, if they already knew all of the answers, they wouldn’t have needed you. They would have set their own direction and if they were understaffed, they would have just gotten some warm bodies to meet demand. Instead, they hired you for your expertise, so try to remember that during your discussions and explanations.

Bonus tip: For the love of all things, don’t be condescending in your discussions. You might say, “Of course”, but I can promise you that it happens and many times it was not your intention. Guard your words and your attitudes and you’ll be appreciated.

Time to Leave Your Job?

The Future Awaits - from http://us.123rf.com/400wm/400/400/rjmiz/rjmiz0804/rjmiz080400085/2836581-business-slogans-on-a-road-sign-exit.jpg
An article was posted over at Mashable titled 8 Signs It’s Time to Leave Your Job. I can see their perpective on all of their points, but to me their 8th point was the main point.

You are no longer passionate about your work and dread going to the office each day.

That is my number one criteria for looking for new employment. Do I dread going into work? Am I excited about the kinds of things that I get to do at my job? Not every day is a mountaintop, but if you have a prolonged period of dreading work, then you should consider moving on. All of the other points roll into that one. They talk about politics and high profile work, etc. Different strokes for different folks and some people aren’t affected by the same things that affect others. It all comes down to whether or not you die a little inside when the alarm goes off in the morning.

Assuming that you’re getting paid basically what you can make elsewhere (give or take a few percent) and that your benefits are fine, the only other consideration in my mind is whether or not your skills are being allowed to grow, or whether they are stagnating.

For example, if you are a .Net developer and your workplace is still working on the .Net Framework 2.0 and you are only using Web Forms and you are on SQL Server 2000 with no chance of an upgrade, you should think about going even if you are happy. Your alternative is to get very involved in “new technologies” in your spare time so that you don’t become easily expendable.

The days of working somewhere for 40 years and retiring with a gold watch and a pension are basically extinct. If you allow a job to manage your career for you, you will find a time where it is 2013 and you are looking for work and you have been doing FoxPro 6 or Classic ASP for 15 years and now you can’t find a job that will pay you anywhere near what you need to support yourself and possibly a family.

So it is all summed up very simply as to whether or not you like going to work every day. If you love the place and it is feeding your career, then you already know that you shouldn’t be looking anywhere else.

If you love the place and it is strangling your career, consider whether or not you have the time or inclination to put in the work “off hours” in a very big way to gain the requisite experience in “new technologies” that you may or may not use professionally. If you don’t have that time or inclination, look to move on, even if you love your job.

If you don’t love waking up in the morning to go to work, get out. Life is too short for almost anything else to matter.

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